Jeff Bezos, as always, is thinking outside the box — way, way outside.
Sunday night on “60 Minutes,” Mr. Bezos, the Amazon founder, floated the notion of using drones to deliver packages. He showed Charlie Rose a video of a tiny helicopter seizing a package from a warehouse and airlifting it to a house. The drone then took off again.
Amazon has already named its future delivery system Prime Air. “I know this looks like science fiction,” Mr. Bezos said. “It’s not.”
Still, even the hyper-optimistic Mr. Bezos cautioned that there were “years of additional work from this point.” He told the show the hardest challenge would be convincing the Federal Aviation Administration that this is a good idea.
Well, the F.A.A. and everyone else. The commercial use of drones was legalized early in 2012, but there has been a good deal of outcry about drones possibly being used for surveillance. Some communities are banning local police from using drones. How receptive they would be to e-commerce applications is unclear.
An Amazon promotional page for Prime Air, however, said the delivery system was practically a done deal.
“From a technology point of view, we’ll be ready to enter commercial operations as soon as the necessary regulations are in place,” the company said. It said that could be two years away.
The Latest on: Delivery Drones
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In a simulation, drones were able to hitch rides on public transit vehicles to save energy and increase flight range. An algorithm decided which drones should make which deliveries, one package at a ...
- Flivery promises touchless pickup and delivery via droneson June 22, 2020 at 8:33 am
How does #MountainView-based #startup Flivery plan to compete against tech giants who are also looking to get in on #dronedelivery?
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The Latest on: Prime Air
- Prime Airon June 23, 2020 at 12:36 am
Facing mounting criticism over the environmental impact of its massive e-commerce and data services operations, Amazon.com (NASDAQ: AMZN) on Tuesday announced a $2 billion investment fund focused on ...
- Amazon's Prime Air drone delivery team is so secretive that employees are often forced to use fake employer names in publicon June 8, 2020 at 2:10 pm
Employees were not allowed to say who they worked for, so they often used fake team names, like "Project Venice," when asked about their affiliation.
- Prime Air fights to finally take off - BIon June 8, 2020 at 6:27 am
An internal timeline seen by Business Insider indicates that a launch date for Amazon's (NASDAQ:AMZN) Prime Air drone delivery program has been set for August 31.But people close to the program say wh ...
- Amazon Prime Air Launch Date Set for Aug. 31: Business Insideron June 6, 2020 at 5:46 am
Amazon.com Inc.’s Prime Air commercial launch date is now tentatively set for Aug. 31, Business Insider reported, citing an internal timeline. People close to the program say whatever drone ...
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The change signals a sense of maturity — and urgency — for Prime Air, as Amazon scrambles to make its vision for 30-minute drone deliveries a reality.
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