If Gates has his way we’re going beyond eggs and meat, using new substitutes that taste the same but that we can make in a lab instead of a farm, so we can feed the entire planet.
And then we’re also going to make salt healthy, while we’re at it.
Bill Gates is into food. He’s spent millions backing genetically modified crops that will either feed or destroy the developing world, depending on who you talk to. And if afeature on his website is to be believed, Gates is really interested in using technology to transition humans away from meat, eggs, and heart-unhealthy sodium–and towards fake versions that taste just like the real thing.
In the Future of Food, a new interactive piece on the Gates Notes, Gates lists companies that he believes are “creating healthful plant-based alternatives that taste just like eggs, chicken, and other sources of protein.” Take note: Beyond Meat, Hampton Creek, and Nu-Tek Food Science could be the big names in tomorrow’s food industry.
We first wrote about Beyond Meat, a startup backed by Obvious Corporation (an incubator created by Twitter co-founders Evan Williams and Biz Stone and the company’s former VP of Product, Jason Goldman), last year. The company makes vegan meat products that feel and taste real enough that Stone told us, “For people who are actually repulsed by meat, they’re not going to like this.”
The company’s first product–Chicken-Free Strips–contain soy, but future products could replace the controversial ingredient with things like lupin, barley, and mustard seed protein. You can find Beyond Meat products at Whole Foods throughout the U.S.
via FastCoExist – ARIEL SCHWARTZ
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