Tag Archive
Context is King: How Videos Are Found And Consumed Online
Image via Wikipedia
To try to understand—let alone guess—the future of video advertising, one needs to start by looking at the biggest trend in media over the past few decades. In November 2006, Bear Stearns Cable and Satellite analyst Spencer Wang published a study called “Why Aggregation & Context and Not (Necessarily) Content [...]
Seed’s Goal Is To “Redefine Journalism For The Internet Age,”
Image via CrunchBase
Last December, Saul Hansell left his job as a veteran reporter and blogger at the New York Times to become the programming director for Aol’s Seed, which is the new online assignment desk for Aol’s 80 different Websites. In his first blog post since he took on the new job, Hansell admits [...]
Online Rally May Sidestep Newspapers
Image via Wikipedia
It was a good day for newspaper Web sites when Mercedes-Benz USA introduced its updated E-Class cars this summer. Mercedes bought out the ad space on the home pages of The Washington Post, The Wall Street Journal and The New York Times, and had those sites create special 3-D ads for them, at [...]
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