Aug 082011
 
Image representing Rentcycle as depicted in Cr...

Image via CrunchBase

The platform is a service that allows one to easily search, compare, and rent anything and everything online — from from skis to jackhammers and bouncy houses to designer dresses.

Rentcycle, a San Francisco-based startup that has been dubbed the “OpenTable for product rentals”, announced today that it has raised $1.4 million in seed funding. The round was led by Collaborative Fund, a young seed fund founded by Craig Shapiro that invests in startups focusing on peer-to-peer sharing of resources and creative innovations in business.

A host of other notable VCs and angels participated in the round as well, including Andreessen Horowitz, SV Angel, Founder Collective, and Amicus Capital, as well as angel investors including Max Levchin, co-founder of PayPal and Chairman at Yelp, and Founder of Shopzilla Farhad Mohit.

As part of this infusion of seed capital, Rentcycle is also adding two well-known advisors to its management roster: Netflix Founder Marc Randolph and Chuck Templeton, the founder of the popular restaurant reservation service, OpenTable. (Templeton will also be joining Rentcycle’s board of directors.) According to Rentcycle Co-founder and CEO Tim Hyer, the startup will use the round to ramp up hiring, especially in the area of rockstar engineers.

So what is it about this young startup that has such an impressive list of investors and advisors jazzed to be part of its collective roster? For starters, the product rental industry is an $85 billion space, the CEO tells me, and it happens to be one that is badly in need of an aggregating resource for all-things rental.

It’s for this reason that the startup provides the composite industry (from tools and equipment, party and events to sports and leisure) with a full directory of the many mom-and-pop rental stores currently operating in the U.S.

So, when considering Rentcycle from the consumer’s perspective, the platform is a service that allows one to easily search, compare, and rent anything and everything online — from from skis to jackhammers and bouncy houses to designer dresses. It’s all there under one roof. And for the merchant, Rentcycle offers cloud-based management solutions, which not only allow rental businesses to bring their brick and mortar operations online, but also enables them to track their inventory online and manage reservations and payments over the Web.

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  One Response to “Rentcycle Aggregates Rentals of Everything”

  1. I liked your article is an interesting technology

    thanks to google I found you

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