Mar 262010
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Twision, the first ever twitter television show makes a splash in Spain

Yesterday we gave you an intro into the first real Twitter television initiative, Twision, originating from none other than a digital TV channel in Spain, VEO7, a part of Unidad Editorial.

Veo7 launched their first Twision program last Thursday and will continue to air every Thursday evening at midnight. Here’s some more post-launch insight into the initiative.

Unlike other international attempts to integrate Twitter, uni-directionally, Twision viewers are able to use the #veo7 hashtag to speak directly to presenters and influence where the program’s discussion goes — branded “twittertulia”.

During the latest program (which is at midnight and Veo7 is not a prime channel), Melchor Miralles’ timeline crashed and he was quickly buried under nearly 2,000 comments and suggestions.

The numbers? 80,000 watched the program for the entire hour, while 659,000 watched at least some of it. Worthwhile? Certainly, and if they do this right, they could position this as ‘people’s channel’.

Read more . . .

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  One Response to “The First TV Show Based On Twitter Buries Its Presenters In Feedback”

  1. Twitter is really a good way in keeping yourself updated with the day to day activities of your friends and families members. I update my Twitter and personal blog daily.

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